Twenty years of food automation, built into a platform

Doron has spent his career building companies from the ground up and turning archaic industries into their next era. Since the late 1990s he has worked in markets that barely existed when he entered them: kosher concessions infrastructure for stadiums and venues before it was available, international consumer goods brought to US markets before global sourcing was easy, and food automation in the early 2000s, where he helped pioneer the hot food category and coined the term "Automated Diner." In 2013 he co-founded Eff Creative Group, a four-time Inc. 500 company built across New York, Singapore, and Hong Kong, and his work since has centered on EFFX AI, architecting AI-integrated operations and agentic systems for the businesses he partners with. He was building intelligent automation before most companies knew the category existed, and it is the same instinct he brings to autonomous food: diagnosing what an industry is missing, then building the model to fix it. At AI Vendtures he guides the company's vision and growth and drives the strategic partnerships and venture creation behind the platform.

Wayne's path to automated dining wasn't planned. A hockey injury forced a rebuild, and the surgical precision he learned in dentistry, combined with mechanical insight and resilience, led him to pioneer something unprecedented: oven-fresh automated dining at Fenway Park, where he has run it for 18 consecutive seasons. He was the first independent operator to bring automated dining to a major league stadium, proving the category through consistent performance, then expanded across Boston's most iconic venues, from TD Garden to Boston Children's Hospital, Brigham & Women's, the Boston Convention & Exhibition Center, and Brandeis University. Along the way he turned early vending systems into proprietary technology, built deep executive relationships across sports, healthcare, and hospitality, and established the operational blueprint for automation at elite venues. As CEO of AI Vendtures, he is focused on scaling that proven model nationally.

Toby works at the intersection of creative vision and business architecture, the rare builder who can design and engineer at once. Since 2005 she has led brand, technology, and marketing for companies across fintech, healthcare, consumer products, beauty, entertainment, and fashion, not as a vendor but as the architect of how those brands worked, communicated, and grew. At Eff Creative Group, Toby directed brand strategy for one of India's largest beauty platforms, led political campaign creative for a Bloomberg Businessweek cover subject, and built international creative operations across Southeast Asia. She has spent her career working at the leading edge of where creative and technology converge, and that is the focus of her current work at EFFX AI: bringing AI into brand and creative production and pioneering how brands are built and operated. Her work has earned multiple industry honors, including two Woman of the Year awards and Creative Executive of the Year, along with patents in product and technology. At AI Vendtures she leads brand and strategy: the Heavendly consumer identity, marketing and consumer engagement, co-brand partnerships, and AI-driven product innovation across the platform.